MMXINI? SXSW? #tweetni Lolwhut?

MMXINI is the brand for the Northern Irish delegation to SXSW in 2011. It’s really quite witty. MMXI is the year 2011 in Roman Numerals. And NI is an abbreviation for Northern Ireland. Ordinarily I’d be a little sceptical of any “brand” that you have to explain in two sentences but I like the look … Continue reading “MMXINI? SXSW? #tweetni Lolwhut?”

MMXINI is the brand for the Northern Irish delegation to SXSW in 2011. It’s really quite witty.

MMXINI

MMXI is the year 2011 in Roman Numerals. And NI is an abbreviation for Northern Ireland. Ordinarily I’d be a little sceptical of any “brand” that you have to explain in two sentences but I like the look of this one.

The web site is at http://mmxini.com and you can also follow @mmxini on Twitter to get some additional updates. I’m hoping for some in-situ reports from some of the Northern Irish delegates.

So, we have 28 delegates to the interactive Segment and 20 or so to the Music segment. These are both heralded by some cool parties which are, of course, free to attend. You just have to get yourself to Austin, Texas!

The first is the MMXINI party on Monday night at 7:30 pm (two days away). You can register here and you can view the lineup (which includes several local bands here)

The second is the Belfast Rocks party on Thursday afternoon, yes, on St Patricks Day. What better time to come and hang out with a group of bawdy Irish musicians and digerati. You can get more information here.

Please let me know if you’re going to any or either of these events and if you take any photos, send them along. Obviously there will be copious amounts of free booze at both parties so it’s fair warning I’m not expecting anything too racy. And if you’re not there for the event and are from Northern Ireland, it wouldn’t hurt at all to re-tweet this about a hundred thousand times. Pretty-please?

And if you don’t know what SXSW is? Where have you been?

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